Cognizant Streams a Global Celebration
Cognizant Streams a Global Celebration
Cognizant Streams a Global Celebration
Year
2025
Year
2025
Year
2025
Type
Hybrid / Production
Type
Hybrid / Production
Type
Hybrid / Production
Timeframe
1 day
Timeframe
1 day
Timeframe
1 day
Overview
Overview
Overview
Cognizant is a global technology leader with a workforce spanning continents. The Impact Awards were created to celebrate excellence across the company and the goal was to elevate this annual moment into a true global event worthy of the people it honors.
Cognizant is a global technology leader with a workforce spanning continents. The Impact Awards were created to celebrate excellence across the company and the goal was to elevate this annual moment into a true global event worthy of the people it honors.
Cognizant is a global technology leader with a workforce spanning continents. The Impact Awards were created to celebrate excellence across the company and the goal was to elevate this annual moment into a true global event worthy of the people it honors.
/01
/01
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Challenge
Challenge
Challenge
The challenge was reach and resonance. Tens of thousands of employees across 50 countries needed an experience that felt unified and personal at the same time. A standard virtual meeting could not deliver that level of connection or creative impact.
The challenge was reach and resonance. Tens of thousands of employees across 50 countries needed an experience that felt unified and personal at the same time. A standard virtual meeting could not deliver that level of connection or creative impact.
The challenge was reach and resonance. Tens of thousands of employees across 50 countries needed an experience that felt unified and personal at the same time. A standard virtual meeting could not deliver that level of connection or creative impact.
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Approach
Approach
Approach
Virtual PRO built a turnkey broadcast that matched the impact this event required. The team managed every detail from multi stage production and regional watch parties to custom creative, filming, graphics, and full run of show execution.
Virtual PRO built a turnkey broadcast that matched the impact this event required. The team managed every detail from multi stage production and regional watch parties to custom creative, filming, graphics, and full run of show execution.
Virtual PRO built a turnkey broadcast that matched the impact this event required. The team managed every detail from multi stage production and regional watch parties to custom creative, filming, graphics, and full run of show execution.
/03
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/03
Results
Results
Results
The results redefined recognition inside the company. Participation grew from 25,000 registrations to more than 50,000 engagements. Cognizant delivered a world class celebration. Virtual PRO made it possible.
The results redefined recognition inside the company. Participation grew from 25,000 registrations to more than 50,000 engagements. Cognizant delivered a world class celebration. Virtual PRO made it possible.
The results redefined recognition inside the company. Participation grew from 25,000 registrations to more than 50,000 engagements. Cognizant delivered a world class celebration. Virtual PRO made it possible.
Engagements
50,000
Registrations
25,000
/04
/04
/04
Proven to be an exceptional broadcasting partner. Their team is attentive, responsive, and adept at managing last-minute changes with poise. We look forward to continuing our partnership and potentially expanding in years to come.
Annette Busateri, Corporate Communications & Storytelling
Proven to be an exceptional broadcasting partner. Their team is attentive, responsive, and adept at managing last-minute changes with poise. We look forward to continuing our partnership and potentially expanding in years to come.
Annette Busateri, Corporate Communications & Storytelling
Proven to be an exceptional broadcasting partner. Their team is attentive, responsive, and adept at managing last-minute changes with poise. We look forward to continuing our partnership and potentially expanding in years to come.
Annette Busateri, Corporate Communications & Storytelling
Corporate Communications & Storytelling
Annette Busateri
Corporate Communications & Storytelling
Annette Busateri
Corporate Communications & Storytelling
Annette Busateri
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